St Louis magazine utilized a marketing technique to engage its readers throughout the country. It held a fan vote to get the target audience engaged. In this sense we do have the same target audience because there issue about this one was specifically to pizza. They had people vote and send in pictures of their favorite local pizza joints in order to have a chance of getting it recognized in the magazine itself. This was mostly advertised online by their website to stir interest in the magazine itself.
This would be really great to implement for my magazine because we could have people across the nation vote for what their favorite local seafood restaurant is. It would stir interest because for the people sending pictures in to the magazine would then want to buy the subscription or magazine. Thus the target audience would be able to be engaged with not only the contest itself but also the magazine.
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You need to post marketing plan, revisions, distribution research and plan, and third quarter submission
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